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Matt Rife Just Bought the Annabelle Doll House—And Turned His Brand Paranormal

August 7, 2025August 3, 2025 by Nishant Wagh
Matt Rife standing in the Annabelle Doll House he recently purchased, blending comedy with paranormal branding.

Yes, that house—the one rumored to house a legacy of demonic hauntings, made infamous by Ed and Lorraine Warren, and burned into pop culture by The Conjuring films. And while most people might run screaming … Read more

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